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Nurture Campaigns

Holt of California

At a Glance

For Holt of California, we develop many strategic email marketing campaigns within HubSpot, centered around new customer welcomes, various service lines and more. Recognizing that each business unit serves distinct audiences with unique needs, we implement targeted segmentation and automated workflows to deliver relevant, timely content across the customer lifecycle.

PCC Post-Purchase Nurture​

Our workflow was a three-touch automated nurture series triggered by Days Post Purchase, designed to guide customers from an initial follow-up through ongoing value-driven messaging. The sequence sent a post-purchase email as part of a structured journey, reinforcing engagement and delivering relevant content at key moments after purchase.

Services Commitment 2.0 Nurture​

A three-email educational nurture sequence reinforced Holt’s Services Commitment and highlighted the value of proactive support. Using contact attributes, customers were routed into a consistent messaging experience delivered across three strategically timed touch points, ensuring relevance and continuity throughout the journey.